Бренд Alexdile. Создание куртки методом апсайклинга

Men’s premium streetwear brand for those who want to be safe

Key Idea: All We Need is Safety

Atmosphere: industrial

Hero: responsible man who survived in the catastrophe

Sources of Inspiration: city, transport, warning signs, reflective elements, accidents, catastrophes

Orienteer Brands: Off-White™, Heron Preston, A-COLD-WALL*

Competing Brands: Turbo Yulia